Our history

Rhite was born in 2022 from the collaborative vision of Isabel Barberá and Martijn Korse, driven by a shared, fundamental belief: technology must serve humanity.

Drawing from their backgrounds in privacy and security engineering, software development, ethics, and law, they decided to create a consulting firm that would empower and encourage the development of AI solutions that put people first.

Rhite quickly became known for its commitment to Trustworthy AI, inspiring others to prioritize regulatory compliance and human agency within digital solutions.

The meaning of the flower

The meaning of the flower

rhite flower

Rhite's logo is a flower, symbolizing our drive to adapt, contribute, and grow in synergy with our environment. At the heart of the flower is a gear —a powerful engineering component capable of setting complex constructions in motion.

Each petal of the flower symbolizes a letter from our acronym, Rhite: Responsible, Humane, Ingenious, Transparent, and Empathic. Ingenious occupies a central place among our core values, placing the foundation of our identity in our passion for technology development. Surrounding it are Responsible, Humane, Transparent, and Empathic—equally essential values. These principles embody our vision for all digital solutions, where the human-centered aspects must harmonize with technology

rhite acronym: responsible, humane, ingenious, transparent, empathic
The founders

The founders

Isabel Barberá

Isabel Barberá is the heart of Rhite.

With a multidisciplinary background in privacy and security, engineering, law and ethics, she guides organisations in the design and implementation of responsible digital solutions. She is an advocate of privacy and security by design and passionate about the protection of human rights.

Isabel is the author of the open-source AI assessment tool PLOT4.ai, a threat modeling library and methodology that helps organisations build Responsible AI systems.

You can read more about her background here.

Martijn Korse

Martijn Korse is the technical core of Rhite.

Martijn has a long career in the field of software engineering, DevSecOps and cybersecurity. Besides that he also has a background in psychology and philosophy.

Like Isabel, Martijn has a passion for privacy and security by design and he is also a strong advocate of responsible human-centered design.

Growing flower

Our team is growing!

A flower plays an important role in the ecosystem of life. It reproduces, attracts bees and ensures cross-pollination. This is also something we have in mind with Rhite. We want to grow, be a place of collaboration, attract new talent and exchange knowledge so that ultimately everyone can benefit.

Interested to work with us? We would like to get to know you.

Contact us for a visit! We will make sure the coffee is ready